Mclaren Consultancy

Job Description

• Develop and implement comprehensive marketing strategies to promote our toy products at events and exhibitions worldwide.

• Collaborate with cross-functional teams to plan and execute marketing campaigns, ensuring effective brand messaging and engagement.

• Manage end-to-end event marketing activities, including pre-event planning, on-site execution, and post-event analysis.

• Conduct market research to identify industry trends, competitor analysis, and consumer insights to inform marketing strategies.

• Drive digital marketing initiatives, including social media campaigns, email marketing, and content creation.

• Collaborate with external stakeholders, such as event organizers, suppliers, and agencies, to ensure seamless execution of marketing activities.

Requirement

• Bachelor's degree in Marketing, Business, or a related field.

• Proven experience in event/exhibition marketing, preferably within the toy industry or a related field.

• Strong understanding of marketing principles and strategies, with a focus on brand building and consumer engagement.

Excellent project management skills, with  the ability to handle multiple projects simultaneously and meet      deadlines.

• Proficiency in digital marketing tools      and platforms, including social media management, email marketing, and      analytics.

• Exceptional communication and      interpersonal skills, with the ability to collaborate effectively with      cross-functional teams and external partners.

• Analytical mindset with the ability to      interpret data and make data-driven decisions.

• Flexibility to travel domestically and      internationally for events and exhibitions as required.Interested      parties